Marketing Skills: Seven Things Related to Your Business/Product You Should Monitor




Monitoring all things related to your business should be one of the first things you should every morning, just when you check your email. See how the internet mentions your:

 

- Company name

- Company URL

- Product names / Brand names

- Product URLs

- Public facing employees in your company: CEO/founder, Marketing manager, PR person, or any notable

- Competitors

- Industry

 

How to do it:

Get up Google alerts (Google.com/alerts) for each term.

Search Google for 'Twitter advanced search', go to the Url, bookmark it, and 1/2 tiems/week, search for these important terms on Twitter.

 

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In: Business Skills