Running a business

Running A Business: Branding



branding-equals-trust
  Branding is a business term for 'trust'.   People buy from people they like and trust (testimonials, peer pressure). People buy benefits (cheaper, safe, convenient,...
Starting a business

Starting a Business: Bootstrapping your business




You don't need to wait for funding to start working on your idea. You can seed it yourself.   1. Cut down on your expenses   - Do all the work you can do yourself. - You c...
Starting a business

Starting a Business: Get funding for your tech business idea




Questions Tech Investors Wants Entrepreneurs To Answer: Here are what investors at YCombinator ask people pitching their startups. Try to answer in 2 to 3 sentences.   What are you worki...
Starting a business

Starting a Business: Get funding for your business idea




Regular ways to finance your business - Overdrafts are good ways to fund your cash flow. - Bank loan: Always secured against your assets, but with planned repayments (e.g. EMIs). - Overdraft:...
Starting a business

Starting a Business: Focus on cash planning




The basics of cash-flow forecast forecasting   - Cash: To allow for future slippages, borrow or invest more than the forecast says you need.   - Sales: It takes time to build up....
Starting a business

Starting a business: Business structure (and other legal stuff)




You can just start doing business as sole proprietorship - get some business stationary with business name, your name, address, email, phone, web URL etc (and a web site to go).   Why incor...
Starting a business

Starting a business: Create a Business plan




Start with a 10-15 page plan, not more. Good business plans are logical, concise, and realistic, with some emotion thrown in between. Write a (well proofread) business plan not only to convince invest...
Starting a business

Starting a Business: Validate the idea/Market research




The #1 company-killer is lack of market. - Marc Andreessen   Find answers to these questions: Who will buy it? Where are they? Have you talked to them? Have you talked to pe...
Starting a business

Starting a Business: Have an idea




  How to find Disruptive Ideas for creating a product/startup: Begin with your interests: Something you always wanted to do, having read or heard about all your adult life.   Nex...
Starting a business

Starting a Business: Validate yourself




Personal Analysis   Create this chart:   Column 1: Skills and Knowledge Needed to Run This Kind of Business Successfully Column 2: Skills and Knowledge That I Have Column 2...

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